Alexandr Gribenko's Infographics and Workflowy transcripts of events attended.
Цель: Публикация моих Workflowy записей различных событий, а также полезной инфографики.
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Rob Fitzpatrick (dex.io) - Getting Customer Development right @ Pioneers Festival
27 minute video is https://www.youtube.com/watch?v=w4L0ZU7hMH4#!
- you must be taken seriosly
- A riddle
- man wakes in the morning turns the radio then goes upstairs turn on the light and kills himself
- making a product is like tossing darts blindfolded - you must be guided
- Everybody would say your idea is great if you would annoy them long enough
- 2 stages of learning
- discovery = learn = ask
- validation = confirm = sell
- discovery
- do we understand the industry?
- are we building a right product?
- does anyone care at all?
- will they PAY for it?
- The MOM test
- never ask opinion, especially about your idea
- ask about their life
- ask about specifics in the past
- talk me through the last time you...
- you would always GET CONFIRMATION if that is what are you LOOKING for!
- great idea - how you deal with this huge inflow of deals in ivestment firm?
- we just kill most of them as soon as they arrive - and rest are there on the wall (10 sticky notes)
- people are overlyoptimistic when they think about committing to buy somewhere in the future.
- talk me to the last time you had it.
- how you currently deal with this problem?
- many bad questions are bad - cause they make you lie. (how much would you pay for that)
- good - how much that cost you?
- good - what are your budgets?
- if you are not introduced to other people = you are in completely wrong market
- do we understand the industry?
- validation
- we just had a meeting. Did we make a progress?
- good or bad meeting?
- commitment to go to a next stage
- good I love it!
- do you order it?
- will you get me to your boss?
- stalling commitment - bad
- don't call me - I call you
- I would introduce you when you are ready.
- what is ready?
- 5mln is yearly sales ;)
- what is ready?
- at least - what are the milestones!
- I would definitely buy that
- dangerous
- might be something good underneath it
- you must dig to it
- if this is a good idea - would you be doing it this week?
- no, maybe three years from now ;)
- false positives are worse than false negatives
- we would definitely buy it
- but our layers didn't approve that.
- we would definitely buy it
- commitments - stages / advancements
- permission to contact them again
- specific meeting date
- introduction to a descision maker
- commitment to run a trial
- pre-purchase
- three questions on my mind when going to meetings
- business problems around emotions
- embarrasment
- embarrasment
- you can't hire a salesman in early stage of startup
- the goal is to figure out how your idea fits in their lives
20130613 принципы мобильной разработки
20130613 принципы мобильной разработки
- вопросы к веб приложению
- аудитория
- методика применения
- место применения
- приборы, на которых будет использоваться
- белое на черном?
- белое ночью слепит
- четкие линии по которым происходит взаимодействие
- один глаз - одна рука
- прототип
- бумажные схемы
- workflow wireframes
- логические переходы между экранами и ветвления
- balsamiq и axure
- сценарии использования и ошибок
- граничные значения
- короткие и длинные строки (фамилии и имена)
- изменение ориентации экрана
- UX
- фото с пальцем
- проверить расположение элементов (элементы под пальцем)
- проверить на людях с большими пальцами (попадают вообще?)
- ресурсы
- какие нужны анимации / звуки?
- презентация дизайна / как есть сейчас?
- красиво <> удобно
- Топ 3 мобильных - блокнот, контакты
- national geographic - очень красиво и очень неудобно
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